Archive by Author
A little search competition could go a long way toward quality content
Posted on 23. Apr, 2012 by Jason Morton.
OK, first – I have something to admit: I may be in love with Jolie O’Dell. Readers may not know who she is, but I’ll source her journalism later – journalism that has appeared in Mashable and, most recently, Venture Beat. When I started working at LBi bigmouthmedia, I began following her news stories because [...]
Continue Reading
Sex, Drugs and SEO: Or, why I need to stop paying attention to algorithm updates
Posted on 22. Mar, 2012 by Jason Morton.
Rock and Roll. The primary reason anyone pays attention to the SXSW quasi-festival held each year in the haven of the cool known as Austin, Texas. At its heart, SXSW has been known as a place to learn about the Next Big Thing, typically in music. Being naturally predisposed to consuming every last little bit [...]
Continue Reading
Quality content boosts rankings in times of ‘social’ change
Posted on 25. Jan, 2012 by Jason Morton.
Search engines may be taking more signals from social shares, but without quality content, a website could be turning customers away. Find out how to lead them from Facebook pages to product pages with bigmouthmedia. According to projections, business presence across social media platforms looks set to keep expanding in 2012. But perhaps the bigger [...]
Continue Reading
SOPA on the rope-a: How it could affect content
Posted on 29. Dec, 2011 by Jason Morton.
Speculation surrounding the Stop Online Piracy Act, or SOPA, has dominated conversations about the future of web content since its introduction to the US House of Representatives in late October. The proposed bill seems, at first, to be just one more ploy by a major world government to stave off third parties profiting from copyright-controlled [...]
Continue Reading
No. 12 – SEO Advent Tips
Posted on 12. Dec, 2011 by Jason Morton.
Day 12 of the bigmouthmedia SEO Advent Calendar. You can read day 11 here. Think Christmas comes only once a year? Not so when it comes to SEO. Keep your seasonal pages strong all year round with advice from bigmouth. Christmases come and go, but pages should stay the same Christmas may come but once [...]
Continue Reading
Has Google pulled a Facebook with Reader?
Posted on 03. Nov, 2011 by Jason Morton.
Mountain View’s design might has traditionally been through minimalism – but will a warm and cosy new approach thin the herd of Reader and Gmail users? Google must feel that competition’s heating up with Facebook in the redesign realm, as it’s rolling out big changes to both its Reader and email services. And while Google [...]
Continue Reading
Two portraits of a decidedly different media
Posted on 07. Oct, 2011 by Jason Morton.
When writing the news – whether it’s fast-paced, breaking hard news or updates from within a client’s industry – it’s important to take care and ensure accuracy above all things, and a good set of ethics should be front-and-centre when handling sensitive topics. This week, the cross-section of how a topic can be covered was [...]
