Archive by Author
Posted on 16. Sep, 2011 by Simon Heyes.
I keep reading articles about how QR codes are coming of age, and their usage is growing. But I can’t help sitting back and thinking “really?“. For the last few years I have been a huge QR code advocate, and I can see the benefits of QR codes for integrating offline and online marketing campaigns. Since the [...]
Posted on 11. Aug, 2011 by Simon Heyes.
The is part two of my post on near-field communication. Part 1 looks at the key players driving NFC forward, and this post looks at how NFC works, the barriers to success, and the possibilities for marketers and brands. So how does near field communication work? As the name of the technology states, it is [...]
Posted on 09. Aug, 2011 by Simon Heyes.
The is the first of a two part post on near-field communication. Part 1 looks at the key players driving NFC forward, and Part 2 looks at how NFC works, the barriers to success, and the possibilities for marketers and brands. Back in 2006, I was at the checkout of a Tesco store in Edinburgh, [...]
Posted on 01. Jun, 2011 by Simon Heyes.
Google’s long awaited adventure into the world of social sharing buttons is finally here (let’s ignore the previous Google Buzz and Google Notebook attempts). Google +1 Button Sizes After a first look, the Google +1 button sizes seem quite small and restrictive and not as ‘in your face’ and the Tweet button. Google gives four different button [...]
Posted on 13. May, 2011 by Simon Heyes.
Privacy, lawsuits and injunctions seem to be the buzzwords of the last few weeks, and the photo and picture sharing community doesn’t appear to be immune to the media buzz either. On Wednesday Twitter photo-sharing platform Twitpic produced a blog post to apologise for the confusion over its recent terms and conditions change, and to clarify who owns [...]
Posted on 18. Apr, 2011 by Simon Heyes.
Since the start of 2011 a lot has changed in the world of search. Many of these changes are likely to shape SEO and PPC strategies for the next few years, and have already started to impact current strategies. Being part of the bigmouthmedia DNA, I know we continually get asked “where is search heading?” [...]