Responsive web design on desktop, iPad and iPhone

Responsive Design

Posted on 06. Jul, 2012 by .

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Hopefully everyone with a professional interest in the web will have been aware of responsive design for some time now, but for the uninitiated, responsive design is a means of adapting a single website to all kinds of display devices via CSS media queries. A great example of responsive design in action is the Boston [...]

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unique but useless fork, illustrating the point of usefulness over design

Be Useful, Be Unique!

Posted on 04. Jul, 2012 by .

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There are a number of ways to have your eyes opened to a subject and not all of them are fun, but my work experience with the User Experience department at LBi has been on the ‘waking up with the sun shining on your face and a Guardian at the foot of your bed’ scale [...]

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The Future of Infographics

Posted on 03. Jul, 2012 by .

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The future of infographics lies in animation, interactivity and user-generated content. We look at how innovative designers are tackling blogger indifference.

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Top Tips for Creating Shareable Content

Posted on 29. Jun, 2012 by .

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  Shareability is a hugely popular buzzword in online marketing nowadays. Ever since THAT Google update (I’ll give you a hint – begins with a P, ends with ANDA) the game has well and truly changed and the time has come to shake things up.

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Facebook Email

Is Drop.io Facebook’s Secret Email Weapon?

Posted on 28. Jun, 2012 by .

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Facebook again prompted criticism this week after deciding to switch user email addresses to those provided by the @facebook.com system, without notifying it’s users. Facebook launched it’s email service back in 2010, supposedly to compete with Google Mail, but up to now it’s impact has been very poor. At the time, Mark Zuckerberg effectively hailed [...]

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Multi Screen Analytics

Will more screens mean less Analytics?

Posted on 27. Jun, 2012 by .

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In a week of shock announcements and continued rumours in the tablet marketplace, we ask: Will more screens mean less Analytics? The tablet market in Scotland has been in a period of growth since the 1800’s, this localised success has started to spread worldwide over the last five years with the recipe changing from a [...]

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Social-commerce

Retail Advertising in a New World of Commerce

Posted on 25. Jun, 2012 by .

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I read an interesting article recently about Pinterest & the role it might play in the social commerce sphere. There’s no denying that Pinterest has become an instant phenomenon, crossing the 10 million monthly visits mark in the US faster than any site in history, so the idea that it might become a major social [...]

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What to Consider When Hosting an International Webinar

Posted on 22. Jun, 2012 by .

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One of the programs I manage within our affiliate department is the global Skype affiliate program. As the reach of our affiliate program has grown across countries such as Australia, Russia, North & South America, the UK, and Europe, it has become increasingly difficult to be able to communicate with all of our affiliates at [...]

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How to Penguin Proof Your Web Copy …

Posted on 19. Jun, 2012 by .

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Penguin isn’t the first Google update to emphasise that quality content matters. But, under Penguin’s penalties, if your on-page copy and content strategy isn’t Pingu-perfect you’ll have less than happy feet. So forget the shuffle of shame down the organic search ratings – just keep reading and p.p..p…p…pick up some tips that’ll help penguin-proof your [...]

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Has @Sweden’s democratic Social Media experiment paid off?

Posted on 15. Jun, 2012 by .

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Sweden has applied its heritage of social democracy to a slightly different area in recent months by handing the reins of the official tourist board Twitter account @Sweden over to the citizens of the country. Since December 2011, each week a different Swedish citizen has taken over the account and is free to post whatever they [...]

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