Tag Archives: a4uexpo

Great Expo-Tations

Posted on 29. Oct, 2012 by .

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Last week was my first experience of the A4U Expo – seen by some as an initiation into the official world of performance marketing! I had high expectations of the Expo, having heard a great deal about it from my team and other contacts within the industry, and was eager to experience it for myself. [...]

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5 Tips for killer user generated content

Posted on 20. Oct, 2011 by .

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At A4UExpo yesterday I spoke about user generated content, its benefits and how it can be used effectively on a site.  here are the slides from that presentation and some more information on the 5 tips I provided: View more presentations from richardfalconer 1. You don’t need to be sexy and fun to be engaging [...]

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