Tag Archives: content
Making finance content Pinteresting
Posted on 30. Apr, 2012 by Jenna Mclauchlan.
After Facebook bought Instagram and Pinterest became one of the biggest drivers of referral traffic, there has been an enormous amount of discussion around image sharing recently. Image content has been pitched as the future of social networking. It provides an extremely effective way to engage with a brand’s audience and make that brand’s online [...]
Continue Reading
A little search competition could go a long way toward quality content
Posted on 23. Apr, 2012 by Jason Morton.
OK, first – I have something to admit: I may be in love with Jolie O’Dell. Readers may not know who she is, but I’ll source her journalism later – journalism that has appeared in Mashable and, most recently, Venture Beat. When I started working at LBi bigmouthmedia, I began following her news stories because [...]
Continue Reading
Image content is the future of social networking
Posted on 17. Apr, 2012 by kirstythomson.
The hot topic over the past couple of weeks has been the purchase of Instagram by Facebook for $1billion. Photo sharing app Instagram was launched in October 2010 exclusivity for iPhone users, only launching its Android version of the app into the Android Market in the first week of April this year. As most will [...]
Continue Reading
Sex, Drugs and SEO: Or, why I need to stop paying attention to algorithm updates
Posted on 22. Mar, 2012 by Jason Morton.
Rock and Roll. The primary reason anyone pays attention to the SXSW quasi-festival held each year in the haven of the cool known as Austin, Texas. At its heart, SXSW has been known as a place to learn about the Next Big Thing, typically in music. Being naturally predisposed to consuming every last little bit [...]
Continue Reading
SOPA on the rope-a: How it could affect content
Posted on 29. Dec, 2011 by Jason Morton.
Speculation surrounding the Stop Online Piracy Act, or SOPA, has dominated conversations about the future of web content since its introduction to the US House of Representatives in late October. The proposed bill seems, at first, to be just one more ploy by a major world government to stave off third parties profiting from copyright-controlled [...]
Continue Reading
No. 12 – SEO Advent Tips
Posted on 12. Dec, 2011 by Jason Morton.
Day 12 of the bigmouthmedia SEO Advent Calendar. You can read day 11 here. Think Christmas comes only once a year? Not so when it comes to SEO. Keep your seasonal pages strong all year round with advice from bigmouth. Christmases come and go, but pages should stay the same Christmas may come but once [...]
Continue Reading
Not blogging? 5 reasons why your fingers should be itching…
Posted on 12. Sep, 2011 by Natalie Hamilton.
From cave paintings to the printing press, humans have always used any technology at their disposal to communicate. Why? We’re not too sure. But it does drive commerce. As technology evolves, so too does communication. And no business can ignore the way digital has revolutionised the way we interact with each other and with brands. [...]
Continue Reading
Small screens mean smaller sentences
Posted on 29. Jul, 2011 by lynseysutherland.
The online world has been talking about the importance of brevity for a long time, but never has it been so necessary. As screens shrink and we flock to smart phones and tablets in droves, the copy on our sites needs to be ever shorter and sweeter. When making a mobile version of your site, [...]
Continue Reading
Inciting trust: truthful content
Posted on 16. Jun, 2011 by lynseysutherland.
The recent revelation that two popular lesbian bloggers were, in fact, neither lesbians nor women has incited outrage across the web. The bloggers, who both turned out to be middle-aged men, held prominent positions in online gay communities, and the news that they were disingenuous has unsurprisingly dealt a body blow to one of the [...]
Continue Reading
Don’t neglect spring cleaning your content
Posted on 09. May, 2011 by lynseysutherland.
Let’s face it – in the same way you probably have a cupboard in your house full of boxes and junk, you likely have a few nooks and crannies of your website that don’t get as much attention as they should. Especially if you’ve got a lot of pages and a particularly large site. It’s [...]
