Tag Archives: copywritng

A panda balancing on top of a stick

Putting Pandas out to pasture – clarity in content

Posted on 21. Apr, 2011 by .

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While the recent Panda (or Farmer) update primarily focuses on cleaning up sites Google sees as cluttering our search results, it’s also a perfect reminder of why we should all keep our content – and increasingly copy – as clear as possible. Why ‘Panda’, I’m not entirely sure – unless Google is drawing some parallel [...]

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