Tag Archives: google analytics

404 Errors Flow chart

Understanding Google Webmaster Tools 404 Errors

Posted on 09. May, 2012 by .

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Google Webmaster Tools is a great resource for site owners but its error reports can be quite scary to site owners or SEOs who don’t understand them. This lack of understanding can lead to additional work for little or no benefit. One of the main areas where this happens is in the “Not found” section. [...]

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Blogging: Bridging the Digital Skills Gap?

Posted on 02. Apr, 2012 by .

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The digital skills gap has dominated the agendas of both government and big business in the UK in 2012. Can blogging help to address our education system’s shortcomings?

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Keep Calm and Carry On

A Regulated Internet: Online Privacy, Analytics and the Dreaded Cookie

Posted on 15. Feb, 2012 by .

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Or: How I Learned to Stop Worrying and Love the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011! With the introduction of the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations on cookie use and user consent a mere two and bit months away, it’s no surprise that approaches to compliance are a hot [...]

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4 Free Places to Get Quality SEO Data

Posted on 08. Feb, 2012 by .

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There are a ton of expensive SEO tools available. Many of them do a great job but you shouldn’t forget the great data and insight that can be gleaned from free tools. These tools are often overlooked.         Blekko Blekko provides a ton of amazing ranking data to SEOs but I rarely [...]

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Cookie-geddon: The End of Web Analytics?

Posted on 02. Feb, 2012 by .

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As we edge closer to the one year deadline to enforce EU Regulation, we ask: What does this mean for the future of Web Analytics?   Cookies are delicious, there’s no denying it. Whether homemade, shop bought or information storing, I’m all for them. Sadly, an EU directive first introduced in 2009 and passed in [...]

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Get Ready for Rush Hour – Site Speed Available for All

Posted on 04. Jan, 2012 by .

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Speed.  It is important.  Whether you are starring across from Sandra Bullock in a film about a bomb on a bus or trying to retain visitors on your e commerce site.  Speed is important. Long gone are the days of dial up patience… we want everything and we want it now.  Site Speed is key [...]

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No. 2 – SEO Advent Tip

Posted on 02. Dec, 2011 by .

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Day 2 of the bigmouthmedia SEO Advent Calendar. You can read day 1 here. Utilising Site Search Data in Google Analytics It goes without saying your analytics package has a wealth of data you can use to sculpt your SEO decisions however many fail to think about using the site search data on Google Analytics. [...]

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Job Posting Mark-Up

No. 1 – SEO Advent Tip

Posted on 01. Dec, 2011 by .

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Welcome to the bigmouthmedia SEO Advent Calendar. Where you might not get a piece of chocolate but you’ll still get a bite sized treat. Job Posting Mark-Up: It’s a good job we’ve got Schema You might have seen all the increased chatter about the schema.org markup and the impact it’s having on the appearance of [...]

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Joining the Google SSL conspiracy theories

Posted on 25. Oct, 2011 by .

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A week ago Google announced it would make search more secure. It would do this by automatically deploy SSL encryption on searches for logged in users. A logged in user is someone with a cookie from YouTube, Google+, Gmail, etc, that’s still active. Google suggests that that’s less than 10% of current searches. The search [...]

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Cosmetic Changes to Google Analytics

Posted on 17. Oct, 2011 by .

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The new version of Google Analytics has been live for a number of months now with a host of new features added at an impressive rate.  Just last week, Google launched a radical design update to the new interface in an attempt to improve user experience and interaction within the Analytics platform. As regular users [...]

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