Tag Archives: Google

January PPC detox

Posted on 23. Jan, 2012 by .

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January is the month for de-toxing, getting rid of any unhealthy habits developed on and around Christmas, save money and make a fresh start. If you find it too depressing to apply these principals to your personal life, why not apply them to your paid search campaign instead? Step 1: Detox Take a look at data [...]

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Aardvark Logo

Will Google Adopt Prizes.org Rewards as Aardvark Becomes Fruitful with “Ask on Google+”?

Posted on 23. Jan, 2012 by .

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Imagine a Google where you were rewarded for your engagement with your circles, more specifically, what websites you referred your circles too or questions you helped them answer. Aardvark helps users “Ask on Google+” but Prizes.org has all the ingredients to introduce loyalty – an incentive to socialise. Late last week, people started reporting that [...]

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Your World - People and Pages Google

Google gets even more personal. Your World, Your Results

Posted on 10. Jan, 2012 by .

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Back in November, bigmouthmedia held our third annual social media summit, dubbed ‘What’s Next…in Social 2011‘. At the heart of this summit was Social Search, and how the introduction of Google+ and the +1 button would finally set the Social Search juggernaut rolling. Today, Google has taken an even bigger stride to providing personalised, social [...]

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Consumer woes and Christmas wishes

Posted on 23. Dec, 2011 by .

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For many consumers online shopping is now as integral to the Christmas experience as mince pies and mistletoe. But with only a few days to go until the big day, the familiar concerns of shopping online for that all important gift start to arise: Will it arrive on time? Will it be in one piece? Will [...]

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No. 23 – SEO Advent Tip

Posted on 23. Dec, 2011 by .

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Welcome to day 23 of the bigmouthmedia SEO Advent Calendar.  You can read day 22 here. Search Updates In 2011 And Their Potential For 2012 The year 2011 has been an interesting one for search engine marketers with many changes brought about not least by the three major search engines Google, Yahoo and Bing. Here [...]

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No. 22 – SEO Advent Tip

Posted on 22. Dec, 2011 by .

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Day 22 of the bigmouthmedia SEO Advent Calendar. You can read day 21 here. In What Way Will Google+ Affect SEO? We’re almost at the end of our SEO Advent Calendar and we thought it apt to dedicate a post to a potentially mighty force that has edged its way into our lives of late [...]

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Circle volume could be a new author authority signal

Posted on 19. Dec, 2011 by .

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Google has just announced a whole bunch of improvements to Google+ including a much better photo experience, new notifications and (finally) multi-admins for Pages for Business. I’m especially happy about all those extra admins. The new feature to adjust the “volume” on your Circles may be the most interesting though. It lets you demote or [...]

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Google V's Bing

Google sticks the knife in Bing

Posted on 15. Dec, 2011 by .

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Google recently launched markup which allows the language and country targets of similar pages to be specified. For example, a product page in different languages, potentially consolidating the inbound links and social signals of those pages whilst showing the correct version in results. The markup also allows the identification of a canonical version of the [...]

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Local Business or Place

Google Places will merge with Google+

Posted on 14. Dec, 2011 by .

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With 50 million places [1], and 4 million places claimed [2], it’s only a matter of time until Google Places merges with Google+. I love Google Places. Integrated with AdWords, Places enables swanky Ad Extensions, transforming local and paid marketing into an exciting channel. It pains me to say it though, but Google Places has [...]

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Store Location Strategy Layout

No. 6 – SEO Advent Tip

Posted on 06. Dec, 2011 by .

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Day 6 of the bigmouthmedia SEO Advent Calendar. You can read day 5 here. Store Location Strategies, important for Bricks and Mortar Visibility this Christmas ‘Location, Location, Location’ – what was once the name of a popular show on Channel 4, of which has now been repurposed, recycled and refocused as the title for this [...]

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