Tag Archives: knowledge graph

Frommer's & the Knowledge Graph

Google Buys Frommers to Increase Searches via Knowledge Graph

Posted on 13. Aug, 2012 by .


Why Google’s purchase of Frommer’s will help it feed the Knowledge Graph and increase searches. Google just bought Frommer’s. Here’s Forbes Eric Savitz’ write-up. When I first read about the purchase, I couldn’t quite understand why. Reviews and content didn’t swallow well as a reason. They are Google, but not really ‘Google’. I soon remembered [...]

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Knowledge Graph

The (R)evolution of Semantic Search

Posted on 09. Aug, 2012 by .


  Over the past few months the SEO blogging community has been loaded with comment regarding Google’s implementation of the Knowledge Graph data within the SERPs, which aims to provide not just links, but more answers to search queries; to implement a more ‘human’ search experience with data which connects different elements relating to the [...]

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