Tag Archives: LBi
Posted on 08. May, 2012 by Amy McInnes.
A colleague recently wrote a post, describing her experience of blank expressions and puzzled looks when telling friends about her job. Having had a similar experience, I thought I’d follow her lead and describe what it is exactly a user experience professional does in their average day. Typically, I’d start by outlining what’s expected of [...]
Posted on 13. Mar, 2012 by Danielle Reed.
Thursday 1st March saw the shortlist of the inaugural Performance Marketing Awards (previously A4U Awards) announced; showcasing success across an array of online activity as part of the Affiliate Marketing Industry. Having been shortlisted and rewarded “Highly Commended” in 2011’s Best Agency category, LBi bigmouthmedia are delighted to be shortlisted for a second time in [...]
Posted on 24. Feb, 2012 by Rachael Spowart.
“An affiliate manager, what do you actually do?” – this is a question that I am often asked by my non digital peers and who can blame them, ‘affiliate’ isn’t a word that is often used unless you are immersed in the online world. For this edition of the affiliate team’s blog post I wanted [...]
Posted on 21. Dec, 2011 by Danielle Reed.
(Originally cross-posted on the LBiQ Blog) You may remember seeing, hearing or reading about a real, live unicorn on Brick Lane a few months ago. Erm, that was us. We literally stopped traffic early one September morning as our Chief Creative Officer Chris Clarke (somewhat bashfully, it should be added) led the mythical beast through the East London streets [...]
Posted on 15. Nov, 2011 by Danielle Reed.
On the 10th November we held our third annual Social Summit. Dubbed What’s next… in Social, we exclusively revealed the results of the State of Social Media Survey, completed by over 1000 UK brands and agencies. The survey, which was produced by Econcultancy in partnership with LBi and bigmouthmedia, provides an insight into the rapidly maturing social media industry. Some [...]
Posted on 17. Oct, 2011 by Danielle Reed.
The annual results of the bigmouthmedia affiliate marketing survey were released today. The Survey, Exploring Online Affiliate Marketing Trends, focused on the options of UK based affiliates to reveal insights on how this market is performing and indicates key technology and operational trends on where it is going. The survey highlights specific key insights in to [...]
Posted on 03. Oct, 2011 by Sarah Curds.
Our Hyper Island Master Class has come to an end. The intense and enjoyable learning experience in Karlskrona leaves us with the powerful feeling that we can be positive agents for change in LBi. This cult-like statement is perhaps a direct result of how open we became to a different way of thinking offered to [...]
Posted on 01. Oct, 2011 by Sarah Curds.
As day two at the LBi Hyper Island Master Class comes to a close we begin to reflect on the day’s events to make sense of what we’ve learned. Today has surpassed all expectations we may have had. Instead of a series of seminars and workshops, the bulk of the day was dedicated to applying [...]
Posted on 30. Sep, 2011 by Sarah Curds.
Today bigmouthmedia/LBi teams and select clients from the UK, US and the Nordics came together at Hyper Island in Karlskrona, Sweden to explore the meaning and application of ‘blending’ in our creative/digital marketing industry. We’ve now taken our first baby steps into understanding how to create greater efficiencies for our business and for our clients. [...]
Posted on 28. Sep, 2011 by Danielle Reed.
Last week saw Glasgow host Social Media Week 2011 and what a week it was. Glasgow was the largest event of all the 12 cities and the largest single social media gathering ever held outside of the USA. Bigmouthmedia held their Social Media Week event, What’s next… in blogging, at the trendy Blythswood Square Hotel. [...]