Tag Archives: perceived control

The Balance between Choice and Perceived Control

Posted on 07. Mar, 2012 by .

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A foundation for good usability? When faced by too much choice we are shown to make fewer decisions.  Why?  The more choices we have (be those visual, image, auditory, written text etc.) the more we begin to feel overwhelmed and our decision making process becomes more difficult – a reaction commonly referred to as ‘choice [...]

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