Tag Archives: SEO copywriters
How to Penguin Proof Your Web Copy …
Posted on 19. Jun, 2012 by Natalie Hamilton.
Penguin isn’t the first Google update to emphasise that quality content matters. But, under Penguin’s penalties, if your on-page copy and content strategy isn’t Pingu-perfect you’ll have less than happy feet. So forget the shuffle of shame down the organic search ratings – just keep reading and p.p..p…p…pick up some tips that’ll help penguin-proof your [...]
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A little search competition could go a long way toward quality content
Posted on 23. Apr, 2012 by Jason Morton.
OK, first – I have something to admit: I may be in love with Jolie O’Dell. Readers may not know who she is, but I’ll source her journalism later – journalism that has appeared in Mashable and, most recently, Venture Beat. When I started working at LBi bigmouthmedia, I began following her news stories because [...]
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Blogging for Google Fresh …
Posted on 30. Nov, 2011 by Natalie Hamilton.
Forget Panda. Google’s latest algo overhaul – Google Fresh – means that well written, well-timed and regularly updated blogs and news services are more valuable than ever before. If you’re not blogging already, read on for 4 ways to get fresh with blogging and more about Caffeine, Fresh and how search is shifting.
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Read all about it! Content’s key for SEO rankings …
Posted on 21. Oct, 2011 by Natalie Hamilton.
It’s official. Blogs, news and web copy are driving SEO results – especially as more major search engines get content-savvy and user-experience orientated. Read on and find out how and why blogs, news and web copy are really ramping-up rankings.
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Two portraits of a decidedly different media
Posted on 07. Oct, 2011 by Jason Morton.
When writing the news – whether it’s fast-paced, breaking hard news or updates from within a client’s industry – it’s important to take care and ensure accuracy above all things, and a good set of ethics should be front-and-centre when handling sensitive topics. This week, the cross-section of how a topic can be covered was [...]
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Business blogs, how personal is too personal? … #smwbmm
Posted on 26. Sep, 2011 by lynseysutherland.
Social Media Week 2011 is raising the profile of all things social, but when can your business blog become more or a hindrance than a help? There’s such a thing as TMI for business, as some brands are sure to learn at their peril.
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Why your blog’s not working … #SMWbmm
Posted on 22. Sep, 2011 by Natalie Hamilton.
It’s Social Media Week 2011 and the web’s literati are talking blogging. Blogging badly? Don’t Panic. Read on and find out why your blog’s not working … and how to fix it.
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Blogging: why call in the professionals?… #SMWbmm
Posted on 21. Sep, 2011 by Natalie Hamilton.
It’s Social Media Week 2011 and the spotlight’s firmly on blogging. If you’re not blogging already, you should be. And even if you do have a business blog, you really should be blogging with the professionals. Why? Read on and find out.
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Optimising your blog for social sharing, made easy … #SMWbmm
Posted on 20. Sep, 2011 by Natalie Hamilton.
It’s Social Media Week 2011 – and spotlight is on blogging. You might know your hashtags from your status updates, but don’t forget to optimise your blog for social sharing. Read on and find out how to make comments, social platforms and those all-important plug-ins work for your blog.
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How the Fortune 100 blog… #SMWbmm
Posted on 19. Sep, 2011 by Natalie Hamilton.
It’s Social Media Week 2011 this week (19 to 23 September!) and our event is all about “What’s next in blogging”. Along with our event, we’ll publish a post each day on the looking at various aspects and considerations of blogging – from corporate functions to best practice. If you’re not sold on blogging, it’s [...]


