Tag Archives: SSL

Google (not provided): 6 months on

Posted on 28. May, 2012 by .


Last year’s introduction of SSL encryption led to the creation of a mine field of keyword consuming data “black holes”, much to the dismay of SEO professionals everywhere. Six months on, Google’s (not provided) is still creating a commotion throughout the digital world. Right from its initial announcement, the introduction of SSL encryption has generated [...]

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Google SSL Encryption Update

Posted on 09. Nov, 2011 by .


Following on from our blog on the 28th October, regarding Google’s intention to encrypt organic searches for all signed in users, it appears that Matt Cutts’ initial prediction that the percentage of keywords reported with (not provided) would be within a single digit, appears to be a little wide of the mark. The graph below [...]

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Google SSL search for all signed in users

Posted on 28. Oct, 2011 by .


To a chorus of “boos” from the online SEO community, Google announced this week that all signed-in Google user searches would now be encrypted as standard via the https://www.google.com domain, meaning that keyword information will now be stripped from Organic search results. Users of all analytics platforms will no longer be able to view which [...]

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Joining the Google SSL conspiracy theories

Posted on 25. Oct, 2011 by .


A week ago Google announced it would make search more secure. It would do this by automatically deploy SSL encryption on searches for logged in users. A logged in user is someone with a cookie from YouTube, Google+, Gmail, etc, that’s still active. Google suggests that that’s less than 10% of current searches. The search [...]

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