Tag Archives: twitter

Do Twitter trends reflect the state of the world? Let’s hope not.

Posted on 16. May, 2012 by .

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As Scotland is the country that puzzled the world when ‘Hurricane Bawbag’ trended worldwide, I think it’s safe to say we’ve all been witness to some questionable trends. Within hours there were ‘I survived hurricane bawbag’ t-shirts for sale online and Scotland subsequently had to explain to the world exactly what a ‘bawbag’ is. The one theme [...]

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KISS and the Three Cons Test. Breaking down Social Analytics.

Posted on 27. Apr, 2012 by .

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  Since joining LBi a year ago, the hot topic for discussion has been social media and what does it really mean?  This post is not going to answer that question, instead it is going to attempt to answer this one: how do you begin to measure the impact of social media? Twitter, Facebook and [...]

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What is Instagram and what’s all the fuss?

Posted on 25. Apr, 2012 by .

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Instagram is a mobile photo sharing app. Some might say it’s a micro blogging site for users to share their life through photos, in a similar way that Twitter does with words. Of course it is the simplicity of Instagram as a concept that has gained it such huge success since launching in October 2010. [...]

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Google+ Hot keys

10 Handy Social Media Tips for Spring

Posted on 19. Apr, 2012 by .

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Regardless of whether or not you work in digital marketing, you will have used Facebook, Google+, Twitter, Instagram, URL shorteners, or a combination of different Social Media platforms. Many of the posts we write on this blog are designed for people in the digital marketing community, so I wanted to break from the norm and [...]

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Image content is the future of social networking

Posted on 17. Apr, 2012 by .

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The hot topic over the past couple of weeks has been the purchase of Instagram by Facebook for $1billion. Photo sharing app Instagram was launched in October 2010 exclusivity for iPhone users, only launching its Android version of the app into the Android Market in the first week of April this year. As most will [...]

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Notice of removed search result

Google vs Westminster on Privacy

Posted on 30. Mar, 2012 by .

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Google made the headlines over privacy again this week, and not for the first time this month. This time the search giant was standing up to Westminster Members of Parliament, who believe that the major online players should be controlling what we can say and see, all in the name of privacy. Parliament’s involvement in [...]

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Social TV

Do hashtags on TV bridge the gap to online conversation?

Posted on 28. Mar, 2012 by .

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It is safe to say we have all seen a rise in ‘social TV’ over the past 6 months. Whether it is Facebook or Twitter pages being promoted alongside ads during television breaks, or Twitter handles being shown during programmes, we have all been subject to this new type of digital media in some format. [...]

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Squitters Have Olympic Usernames Squatted Until 2048

Posted on 22. Feb, 2012 by .

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A look at how Twitter squatters (or squitters) have Olympic usernames squatted until 2048. I love the forward thinking minds of digital. Many live their lives by the motto: “if you’re not fast you’re last” It’s a good motto to follow. I have to confess a bad habbit; whenever I hear of a new television [...]

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Is less more? One to watch: Path

Posted on 17. Feb, 2012 by .

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There is a lot to be said for style over substance and although it’s not perfect, it is hard to flat the usability and detail that has gone into the app Path. With their newest version launching at the end of last December (Path originally launched in November 2010) Path 2 was described as “emphasising [...]

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Twitter for Brands

Twitter brings brand pages to life

Posted on 08. Feb, 2012 by .

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Twitter has began rolling out its newest development: custom pages for brands. The company announced the changes in a statement last December, but Thursday 2nd February saw the unveiling of Twitter’s brand pages among a handful of brands.

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